The Business of Better Places

We help developers, cities, & design teams understand markets, unlock opportunity, and shape places with lasting value.

Our work sits at the intersection of real estate strategy, urban planning, retail insight, and placemaking, bringing clarity to complex projects before major decisions are made.

Oliver Hayden Principal

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Oliver Hayden, Urban Planning & Development Strategist

Oliver Hayden is an urban planning and development strategist who helps developers, cities, retailers, and economic development organizations make better decisions about places, projects, and markets.

With over a decade of experience across five continents, his work spans masterplanned communities, mixed-use districts, retail destinations, downtowns, waterfronts, tourism areas, public realm strategies, and economic development initiatives. He brings together market analysis, feasibility assessment, stakeholder engagement, placemaking strategy, and global best practices to turn complex urban challenges into clear, commercially grounded direction.

Oliver works closely with architects, planners, designers, engineers, and multidisciplinary project teams, contributing the research, strategy, and development insight needed to shape masterplans, design concepts, policy initiatives, and investment decisions.

Previously, Oliver served as Vice President of Planning & Placemaking at Colliers International, where he led strategy, business development, partnerships, and cross-disciplinary advisory work. Earlier in his career, he worked as a retail strategist at Thomas Consultants Inc., now part of Deloitte, advising on major retail, mixed-use, and destination projects around the world.

This background gives Oliver a distinctive understanding of how market logic, public life, retail, and placemaking come together to create successful urban places.